<p></p><p>Influencers care about their work and about who they work with. The majority of influencers are more likely to work with a cause-based brand, according to Mavrck. The influencer marketing platform found many of them (23%) want to give back as part of the campaign. Other factors for engaging include an authentic fit with the...</p><p>
Influencers care about their work and about who they work with. The majority of influencers are more likely to work with a cause-based brand, according to Mavrck. The influencer marketing platform found many of them (23%) want to give back as part of the campaign. Other factors for engaging include an authentic fit with the…