<p></p><p><p>If you don’t have clarity about the unique value you bring to your ideal clients, this episode is for you. I spoke with Lisa Mullis of <a href="https://www.paraphrasecomm.com/" target="_blank" rel="noopener noreferrer" data-saferedirecturl="https://www.google.com/url?q=https://www.paraphrasecomm.com/&source=gmail&ust=1572490123603000&usg=AFQjCNEfzkGOdq69iCI3bgVWyxKenAvHeA"> Paraphrase Communications</a> about the “Value Framework” she uses to help her clients package and position their “high value offers.” If you like what you hear, <a href="https://www.marketing-mentor.com/blogs/news/%203-steps-to-identifying-your-value-and-charging-more-for-it" target="_blank" rel="noopener noreferrer" data-saferedirecturl="https://www.google.com/url?q=https://www.marketing-mentor.com/blogs/news/%25203-steps-to-identifying-your-value-and-charging-more-for-it&source=gmail&ust=1572490123603000&usg=AFQjCNHxEQoy1kB-hSD-xlzbxX5PlxjHPw"> read her guest blog post</a> where you can download her Value Framework Blueprint. Also, listen to our previous podcasts on the “<a href="https://www.marketing-mentor.com/blogs/news/podcast-327-the-comparison-trap-experienced-newbie-4" target="_blank" rel="noopener noreferrer" data-saferedirecturl="https://www.google.com/url?q=https://www.marketing-mentor.com/blogs/news/podcast-327-the-comparison-trap-experienced-newbie-4&source=gmail&ust=1572490123603000&usg=AFQjCNFJwNQq9VAbmtNOR6aL6HOlKGy0gQ">comparison trap</a>” and <a href="https://www.marketing-mentor.com/blogs/news/podcast-experienced-newbie-3-building-your-email-list" target="_blank" rel="noopener noreferrer" data-saferedirecturl="https://www.google.com/url?q=https://www.marketing-mentor.com/blogs/news/podcast-experienced-newbie-3-building-your-email-list&source=gmail&ust=1572490123603000&usg=AFQjCNHGZWRchocC--a2rdIVvDpjKU-dGg"> being an “experienced newbie</a>.” Then, write a review, <a href="http://bit.ly/XjtR9J" target="_blank" rel="noopener noreferrer" data-saferedirecturl="https://www.google.com/url?q=http://bit.ly/XjtR9J&source=gmail&ust=1572490123603000&usg=AFQjCNGg0JfwwlVRn_cgvuPnva5ZoxoRrA">subscribe on Apple Podcasts</a> and, one more thing, be sure to sign up for my <a href="https://www.marketing-mentor.com/pages/quick-tips" target="_blank" rel="noopener noreferrer" data-saferedirecturl="https://www.google.com/url?q=https://www.marketing-mentor.com/pages/quick-tips&source=gmail&ust=1572490123603000&usg=AFQjCNF4QVFEWDUK_bMKtepP4Bse4MVG0g">Quick Tips from Marketing Mentor</a>.</p></p><p>
If you don’t have clarity about the unique value you bring to your ideal clients, this episode is for you. I spoke with Lisa Mullis of Paraphrase Communications about the “Value Framework” she uses to help her clients package and position their “high value offers.” If you like what you hear, read her guest blog post where you can download her Value Framework Blueprint. Also, listen to our previous podcasts on the “comparison trap” and being an “experienced newbie.” Then, write a review, subscribe on Apple Podcasts and, one more thing, be sure to sign up for my Quick Tips from Marketing Mentor.